We have a word for that in German: “Etikettenschwindel”
Roughly translates to misleading or con labeling
“Label swindle” is the closest literal translation I think.
in other words, the boycott is working! Keep it up, lads!
superior water drinking noises
i’ve noticed Coke, fanta and monster have been on sale in stores at least twice as often as any other beverage brand this summer. Often at a 50% discount and they had a huge Star Wars collaboration out of nowhere. I still didn‘t buy any of it. I bought European brands. Coke posing as „the german drink“ does bring back some memories though. Mostly bad memories.
Coke posing as „the german drink“ does bring back some memories though. Mostly bad memories.
Would have been even worse, a lot more truthful and also funnier if they did that with Fanta.
I only buy monster for my younger brother and only when it is on sale. I wished he’d drink a European brand energy drink such as Gönrgy.
Maybe they should try adding back the cocaine.
Who needs Coca Cola?
😍 SUPER-SEXY AFRI-COLA!
It looks like they’re emphasizing local sourcing to distance themselves from U.S. associations, but that misses the real issue. The problem is not whether the ingredients are local, it is that Coca-Cola is still a U.S. company. The same applies to brands like Heinz, Tesla, and others. Their identity is tied to their origin, not where they source materials.
I’m pretty sure they’re doing this in most if not all, of Europe.
They could try naming it Koker Koler and offering it in 1 liter mugs. I’d still prefer cheaper regional alternatives but it would be funny.
Koker being the German word for Coker, which is a thermal cracker unit in an oil refinery.
Too close to Kofola a legit EU brand cola Tastes awful to me
How about Fanta?
They need to show how fanta is a 100% German brand, born of the will of Coca-cola to circumventing the embargos placed on Germany during the 40’s due to, you know, being Nazis and such.
“We make it from whatever comes out of the camps! It’s a nationalistic drink, please buy it!”
from whatever comes out of the camps!
“Camps? Surely you mean ‘fields’… Right?”
Sure, so much space for empty fields beyond the wired…
Sorry, fields? Yes, sure, That’s what I meant. We have those grey mice (that’s what my mother always called them) working the felds. They’re always so quiet and diligent.
There’s one that dropped, once. A girl. I think it was a girl. They were all running back to the trucks. She must have tripped.
The trucks had departed, we found her at the edge of the field. She was so thin in her mouse suit. She had fallen, and she stayed down. There was my uncle and I. We looked at her. She was lying down. She was alsmost shaking. She slowly lifted her head. She looked at us. She had eyes thay were so green, you could have sold them for gems. But once the dazzle of her eyes passed me, I saw that she was but a spectre.
The moment lasted a second, and vanished. But it felt so much longer. I saw that girl like she might have been, like she should have been… Like the spectacular beauty she could one day be, although she probably wouldn’t be. Because her piercing eyes wouldn’t let anyone think of her as just a beauty.
Anyway, I took a step back. Because she felt too impressive to me, even in her condition. So I turned to my uncle, and felt all the muck on my cheek, and heard the detonation. I didn’t dare to look at her. So I just turned away. I saw soldiers running towards us. Fuckers. I had to greet them. How was I going to do that?
[My first attempt at minifiction out of nowhere in a while, not in my language, sorry, I don’t know what prompted me]
I thought it’s a UK (headquarter of CCEP) or Spanish (by far biggest share owner is Coca-Cola Iberian Partners) product…
(for reference: less than 20% of that “US brand” is owned by the original US company)
The internationalization of corporations really doesn’t make it easy.
Local remains local though. Not every other is multinational or liquidated across investors.
Wie Pepsi dann: Schmeckt nicht mehr.
Pfanner 2L Grüner Tee Tetrapack Meisterklasse representiert
I think that’s a very good thing, going beyond original brand source location.
It goes beyond global brand, and actually finally labels differences of the brands between markets as well as better indicating differences in sourcing and production.
Like with any labeling there’s a danger of white washing. Let’s hope lies get identified and prosecuted, if and when they occur.
Guaraná is better anyway.
