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With the amount of fuck-ups from Microsoft, this might not be necessary, but:
The average user doesn’t want to install the operating system or doesn’t care about it as long as they can do their things, and those who care can easily do so today. Thus, IMO, advertising to the end user is a waste of resources.
Focus on permeating it in governments, institutions, and OEMs to increase market share and break the “Linux is complicated / incompatible / for developers” stigma, then organic adoption out of these environments will grow - at least among people who can actually use it with the supported software.
I’m a die hard Linux user. I don’t spend much time telling people about it outside of actual tech conversations that should include the topic. I did raise my kids with a lot of Linux desktop use on their machines. They uniformly find the Windows 10/11 experience to be horrible, so I guess I’ve managed success on that front.
That’s when you know you’ve won!
Hm it’s probably “bundle with the hardware, make sure the hardware really works and there’s a price incentive vs Windows”.
As long as you have to actively migrate (including backing up, losing access to several commercial apps) and could end up in the situation that your hardware isn’t 100% working or you’re workflow isn’t really supported?
make sure the hardware really works
Also make sure the software really works, one of the main issues with Linux adoption by hardware manufacturers is their lack of dedication to it. In Brazil, for example, most brands that ship with a Linux distro (except for DELL, which ships with Ubuntu) ship with basically digital waste (unmantained, poorly developed distros) just to make the hardware cheaper, because they know people will get it to just install a pirated copy of Windows in it.
Ask India, they hit 15% Linux desktop use
High Fives India, Well Done!!!
Forced financial constraints? Because I am an Indian.
Quite possibly. North America still has too much disposable income to start making OS decisions based on pricing
Linux isn’t competing with Windows or MacOS.
It doesn’t follow the capitalist model of a market, and that’s a good thing.You don’t. It’s already happening. Slowly but steady.
Exactly. If critical mass is achieved inorganically, it would result with a reverse in uptake & possibly even a revolt against it.
You can lead a horse to water… (but a pencil must be lead)
Do we need to do anything? Microsoft updates do the bulk of the work - surely everyone has a last straw?
Please don’t.
I absolutely recommend my preferred flavor of Linux to friends that don’t run the same distro I do.
It’s 2006 and the year of the Linux Desktop
https://www.linuxquestions.org/linux/articles/Ah_the_change/2006_The_Year_of_the_Linux_Desktop
All jokes aside Linux has grown a lot since the. Just need to keep pumping out good releases, integration and reducing the jank that used to be a thing
