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A good ad blocker would be one that will still load the page as intended
One could make a strong argument that the creators of the page intended the page to show ads.
If you want to block them, that’s fine with me, but arguing that not displaying ads is the intended experience of the page is just incorrect.
I think he means that a good adblocker should load the page as intended with the ads and then simply discard them before rendering the page.