The price of an individual YouTube Premium subscription is increasing $2 to $13.99 per month in the US. YouTube has yet to...
  • Humanius@lemmy.worldEnglish
    1119·
    2 years ago

    It really boils down to a few reasons:

    • I don’t like ads, and I prefer not to see them
    • Running a platform like YouTube is not cheap, and I understand that Google needs money to keep things running.
    • The revenue of Premium is split between YouTube and the creators, much like ad revenue is. So it also supports the channels that I follow.
    • Anamana@feddit.deEnglish
      4·
      2 years ago

      I didn’t know the channels get some of the revenue. Do you get to influence who the money goes to? Like a twitch prime sub?

      • WxFisch@lemmy.worldEnglish
        15·
        2 years ago

        It replaces the ad revenue the channel would otherwise have gotten from your view, at a higher rate than an ad impression.

      • AlexWIWA@lemmy.mlEnglish
        4·
        2 years ago

        Basically a percentage of your premium is divvied out based on watch time. When I signed up it was half of my payment went to creators, I don’t know the current split though

      • Humanius@lemmy.worldEnglish
        3·
        2 years ago

        I’m not entirely certain, but as far as I’m aware it is divided based on watch-time.

        • Anamana@feddit.deEnglish
          5·
          2 years ago

          On your watch-time? I mean then it’s cool, cause you don’t even have to do anything. On the other hand I would probably have to log out to watch content I don’t want to support financially.