My biggest shock with the Iran Lego vids is all of the truth. They’re right about corpulent america and her new fearful leader. Although, to be honest, even before her new fearful leader, most of the truth still applies.
The administration got into power by being the first to hire the company (Cambridge Analytica) that discovered how targeted advertisement could be used to turn cash into effective propaganda by exploiting psychological profiling and social media.
That strategy requires a lot of money because in order to put their message in front of the eyes of people they have to pay for every single view. This has been effective since they represent a faction of American elites which have a huge amount of money.
Memes are different, they spread because they appeal to people and those people want to share them. This lets you wrap a message in a catchy meme and it spreads across social media for ‘free’.
This administration is fighting a 2020s meme war with 2010 tactics. Having all the money in the world, buying all of the TV, social media and news organization in the US can only do so much.
Now 5 writers with a few graphics cards can make meme-quality content which is seen by everyone as long as the message resonates.
This administration isn’t equipped for this kind of fight.
Their memes are weak and only ‘work’ in the right-wing media sphere due to them spending hundreds of millions of dollars on buying media companies, sponsoring influencers and running bot labs in order to signal boost their message and shape the online conversation by creating an artificial illusion of consensus.
There is no right-wing comedy, everything they do is built on making people outraged, angry and scared. That’s not the kind of memes that spread on their own and money can only do so much.
Thank you for taking the time to write that - thorough, well articulated and spot on
The old world is dying The new one struggles to be born
Now is the time of memes
Give me a video of a datacenter exploding and I’ll watch it.
The Erika one cracked me up. It says what we all thinking.
One group of people is seeing none of the news or memes though: the iranian people
The Iranian video in this article is crap, the music doesn’t “slap” as the kids are saying these days.
The rap ones are pretty slick, this one was just saying people are going to become Islamic because Trump and Netanyahu suck.
Several have excellent music. If “emminem style” copied for free, would still welcome emminem doing a live performance without paying Iran for “song credit” would still be a big hit.
