BYD took the global EV crown. Now Chinese rivals and local startups are taking over emerging markets.
- Tesla’s sales are dropping globally, with political headwinds and fierce EV rivals throwing up challenges.
- New frontiers beckon, but Tesla faces a showdown with savvy local and Chinese competitors vying for dominance.
- Pricing battles and rapid innovation are putting Tesla to the test, demanding a strategic jolt to regain its edge.
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Tesla hasn’t lost it in 2025, but much earlier.
For example, when they stopped maintaining and improving their successful Model 3 and Model Y, because the ugly tinbox “needed” all research and development resources.
For sure.
A Model 3 from early 2024 really feels 5-10 years behind a 2026 Kia or Hyundai at this point.
They lost the plot big time somewhere around mid-2022 I think. Would be interesting to learn if Elon started some new designer drug or something around then.